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Why Clear Direction Matters

Why Clear Direction Matters

by Ken Giffin | Apr 24, 2024 | employee engagement, productivity, strategic planning

Corporate Path Leadership has seen a pattern over the last five years of leaders providing a challenge/initiative for team members to solve, and even creating a target date for the team to come back and present a detailed plan to address this issue with the leader....
You Don’t Don’t Need Tarot Cards to Plan and Adapt Your Business Plan for the Future

You Don’t Don’t Need Tarot Cards to Plan and Adapt Your Business Plan for the Future

by Ken Giffin | May 10, 2023 | brainstorming, operational efficiency, strategic planning

Corporate Path Leadership frequently works with clients on Generative Thinking projects. This approach combines wearing a strategic planning “hat” with a futurist “hat” to make existing Strategic Plans more nimble. We find this to be a beneficial way to guide planning...
How to Identify What Makes Your Customers Happy

How to Identify What Makes Your Customers Happy

by Ken Giffin | Sep 22, 2022 | customer satisfaction, strategic planning

A recent web search for the topic of Customer Satisfaction Strategy yielded over a billion results. That’s mind blowing – and yet indicative of the importance of a happy customer when building a successful business. While there are many processes, books and...
Think You Don’t Have Access to Quality Research? Four Simple Sources for Insights to Support Your Strategic Thinking

Think You Don’t Have Access to Quality Research? Four Simple Sources for Insights to Support Your Strategic Thinking

by Ken Giffin | Mar 29, 2022 | brainstorming, market research, strategic planning

Your next business task has landed: build a compelling story to help guide a change in current strategy, that is based on third-party sources and research. For many small- and medium-sized businesses, this can be a big challenge. Without business research budgets to...
Why Organized And Clear Direction Is Paramount For Your Team Success

Why Organized And Clear Direction Is Paramount For Your Team Success

by Ken Giffin | Sep 29, 2021 | leadership, meeting management, strategic planning

Corporate Path Leadership ends up facilitating, consulting and participating in over 100 team projects and programs each year. And each year we see stellar successes, and spectacular failures. The key difference in outcome? Clear and organized team direction. Too...
Five “Must Have” Leadership Planning Stages to Keep Even the Most Fast-Tracked Projects on Task

Five “Must Have” Leadership Planning Stages to Keep Even the Most Fast-Tracked Projects on Task

by Ken Giffin | Apr 29, 2021 | leadership, operational efficiency, productivity, strategic planning

One of our favorite stories of a business initiative gone awry is now over 10 years old. It involves a fast-track, yet high-profile creative project that required use of a third-party advertising agency. There were whispers that the project was going off of the rails,...
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